About

Samantha is a creative production and operations professional with 4+ years of experience managing photo and video productions, live brand events, and creative workflows from concept through final delivery. She brings hands-on expertise in photo & video video shoot production, sample coordination, crew and talent management, on-set leadership, and the systems and processes that keep complex productions running efficiently.

Her career is anchored by three years at SPANX, where she wore multiple hats across the creative organization — serving as Associate Studio Producer, Merchandising Events Operations Lead, and Sample Coordinator. In the producer role, she owned the full production workflow for a high-volume in-house studio, coordinating content across ecommerce, social, retail, and packaging channels while managing freelance photographers, stylists, models, and external vendors. As the events lead, she produced large-scale internal brand events including fashion shows, product launch showcases, and merchandising presentations — managing logistics, run-of-show, and vendor coordination from planning through execution. Across all three roles, she built and refined the operational systems that kept a fast-moving creative team organized and on track.

Her production background also spans commercial work for Netflix, Walt Disney World, and Carnival Cruise Line, where she gained experience across studio and field environments with diverse crew structures and talent, including real families and child talent.

Samantha is available for photography production coordination, studio producing, event coordination, creative operations, and project-based collaboration with brands and creative teams.

Production & Creative Operations Capabilities

Pre-Production: Shot list and call sheet development · Shoot scheduling and production calendar management · Sample coordination and product logistics · Crew and talent booking · Vendor sourcing and negotiation · Budget creation and tracking · Contract review

On-Set Production: On-set production leadership · Talent management and direction · Schedule management and day-of troubleshooting · Cross-functional team coordination · Child and family talent experience

Event Coordination: End-to-end brand event production · Fashion show and showcase execution · Run-of-show development · Vendor and partner management · On-site logistics and day-of leadership · Internal and external stakeholder coordination

Creative Operations: Workflow development and process building · Cross-functional team coordination · Production tracking and status reporting · Digital asset management and delivery · Metadata and file tagging systems · DAM platforms including Creative Force and Bynder · Post-production coordination and routing

Tools & Platforms: Smartsheet · Creative Force · Bynder · Capture One · Adobe Creative Suite (Photoshop, Premiere Pro, InDesign, After Effects, Acrobat) · Asana · Google Workspace · Microsoft Office

Shoot Types: Product launch photography · E-commerce (on-figure and flat lay) · Lifestyle and family · Influencer and celebrity · Commercial video · Social content · Packaging photography · Brand events and activations